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Send an Email Newsletter to My Customers

To send an email newsletter to your customers, use Shift4Shop's Mailing Manager. The mailing manager is accessed from: Marketing > Newsletters.

Creating a newsletter email

  1. Click Create a Newsletter on the top right of the page.

  2. Add a name for your newsletter and specify the newsletter's "From" & "Reply to" addresses.

  3. Next, add the newsletter Subject line, and enter the email contents in the Message box. With the WYSIWYG editor, you can use HTML formatting as well as regular text formatting. (We also provide a text-only message box for email clients that may not necessarily accept HTML-formatted emails.)

4. Once you are satisfied with the contents, save this email using the "Save" button located at the top right.

Sending your Newsletter

After creating and saving your newsletter, you will be taken back to the Newsletter list that contains all of your saved Newsletters. To send a newsletter, follow these steps.

  1. Place a mark in the checkbox to the left of the listed newsletter that you wish to send.

  2. Now, look towards the right side of the screen in the "Action" column and click on the drop-down arrow.

  3. Select Send.

  4. You will be prompted to select a contact group that the newsletters will be sent to.

  5. Select the desired group.

The page will refresh with details of how many messages will be generated for this mailing.

Plan Limits

Please take a moment on this screen to review your specific plan's newsletter limits. Each Shift4Shop plan comes with a specific limit on the number of newsletter emails that can be sent per month.

For more information, please review our pricing plan located here.

6. When ready to proceed to the next step, click on the Continue to Step 2 button located at the top right of the page

7. You will now be prompted to enter a test email. The system will first send an email to this address so that you can make sure the email is formatted properly. Click on the Continue to Step 3 button to proceed to the next step.

If the email did not look right, you can return to the email, make changes, and start the process again.

8. If ready to send the newsletter emails, click on the Send Emails button located at the top right.

The system will process the request and send the emails in your newsletter list.