Shift4Shop automatically compiles statistical information about each product sold in your store. This can be useful in determining if a specific product sells better during a particular season, so you can determine when and how often to keep it in stock.
To view product statistics:
Go to Products and search for the product that you'd like to review.
Click on the item's name (or you can look to the far right and click on the item's Action > Edit button.
Next, click on the Stats tab.
Below is a list of the information contained in the product's Statistics Page.
The first ranking number is the ranking score based on the total number of items historically sold in the store. The second ranking number is the ranking score based on the total amount (value) historically sold in the store.
The first and last dates the product was sold.
The average cost of the product (internal/your cost).
Total amount (Value) sold of the product - total number of the product sold. The second line is the percentage of the total store sales (value) the product makes up in your store
The average price the product is sold for.
The average number of the product each customer purchases per order.
Alternatively, the product's statistical information can be used to determine the product's popularity in general terms for your business. For example, if a product doesn't sell all that well, you can use its statistical information to determine if perhaps you shouldn't order it from your supplier as often as normal and (hopefully) minimize your costs during restocking.